Whilst others are just getting into Digital label printing Amberley Labels have many years experience and have recently invested further to keep ahead of the market.
Extract from Tim Sheahan's article below
Tim Sheahan | PrintWeek | 5th March 2010
Yet while printers such as Integrity Print and Marsh Labels have been taking their first steps into digital label production, there are other businesses that are busy building on an existing digital label portfolio – a market that Pira expects to be worth around $2.4bn in this year alone.
Dorset’s Amberley Labels doubled its digital firepower last month in a bid to migrate more jobs from conventional to digital production.
The company’s sales and marketing director Graham Backhouse says the business currently produces 30% of its work digitally, although he expects this figure to jump by 20% in the next 12 months and to account for 70% of all label production in three to five years.
Speaking about its latest investment, Backhouse explains: It’s a bold move, but it really shows our confidence in digital production. We wanted to attract new customers while maintaining service levels to our existing ones. Investing was one way to do that.
You can read the full article at:
http://www.printweek.com/business/news/987956/Digital-labels-market-proves-its-worth/